I was grazing on movie trailers over at Apple's site, and I watched the promo for Robots. It's typical "look! quirky characters! fast action! kid friendly poopy jokes!" fare. Empty calories in trailer form, easily forgettable except for the disclaimer at the end:
"Attention shoppers! There is a blue light special on clues in aisle four."
Why why WHY would they stick a stern warning barring duplication or distribution at the end of a promotional piece? The whole film industry is copyright crazy, but this is nuts even for them.
The POINT of a trailer is to promote a film. Fox and its ilk are willing to pay to have their trailers stuck in front of other films just to get the opportunity to sell films to people, and here they are knee-jerkingly shouting "don't copy our stuff you bloody thieves" at the end of their free promotional material.
I know that movie producers generally hate their customers. (I know this because of prequels. I know this because of Macrovision. I know this because of Uwe Boll.) But you'd think they could control their litigious and petty instincts when it comes to something that's so clearly in their best interests to have duplicated as much as possible.
"Please bring all purchases to the registers now, and thank you for shopping at ClueMart."
